11th Pangborn Sensory Science Syposium, 23-27 August 2015, Gothenburg, Sweden

Exhibitor

MMR

mmrAt MMR we get emotional about creating truly exceptional products and packaging, anywhere in the world.

MMR’s unique ability to combine advanced research techniques, sensory expertise, deep category understanding, and to talk in the language of product developers and marketers, means many of the worlds leading FMCG brands choose us as global partners to short-cut the NPD process and create products that consumers don’t just like, but love!

Our research gets below the surface, uncovering what product experiences mean to consumers, and linking this to sensory data to uncover what drives emotional and functional connection
with the brand. This helps us to create products that go beyond liking, forming meaningful emotional connections between consumer and brand - driving fit, reward and ultimately loyalty.

www.mmr-research.com

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Organised by

Elsevier

Supporting Journal

Food Quality and Preference

Sponsors/Exhibitors

ACCE
ACCE
Campden
City of Gothenburg
Compusense

Eye-question
Fizz
Flavoractiv

Haystack
IFF
ipsos

isi

Institute for Sensory research

Leatherhead

MMR

new food

Noldus

Nordic Taste & Flavour Centre

P&G

PPL Insights

Q Research

Red Jade

SAM

sensonics
Sensenova
SIK
SIK
SensoStat

Takasago
The Aboslut Company
Tragon
Opinions
Opinions
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