11th Pangborn Sensory Science Syposium, 23-27 August 2015, Gothenburg, Sweden

Exhibitor and Sponsor

SAM

SamSAM supports company decision makers in achieving new levels of product performance and sharpening their competitive edge through the enhancement of their product positioning strategy.

Our work is based on a profound understanding of the consumer decision-making process and preference in conjunction with renowned Universities in the field, incorporating the latest findings in sensory science and consumer research. 

  • SAM brings to bear a unique expertise in the application of sensory and consumer research, having accumulated an outstanding level of experience reinforced by cross category know-how.
  • SAM detects and exploits hidden growth opportunities and supports cost/quality optimization
  • SAM study designs are customized to the specific requirements of our clients and adapted to the objective, delivering actionable recommendations. The sustainable success of products over years makes up the core of all our studies.
  • SAM maintains six high-tech, professionally equipped locations in Europe and provides a Unique Global Network in Sensory Marketing in order to deliver high quality studies at a cost efficient level. We conduct sensory and consumer research locally and on a global scale - spanning more than 40 countries around the world.
  • SAM is a privately owned and fully independent company and has been a trusted partner of the industry for decades.
  • SAM provides you with …
    • the most direct path to successful products
    • the professional capability of realizing complex international fielding
    • the solution to understand your prospects for growth
    • the fundamental approach to optimize your products
    • the key to discovering opportunities for strategic positioning
    • the response to your cost/quality optimization

SAM Sensory and Marketing International, founded in 1987, is a leading international sensory and consumer research specialist providing solutions for product performance!

SAM is a full-service provider offering a complete portfolio of descriptive, qualitative and quantitative product- and packaging-related research.

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Organised by

Elsevier

Supporting Journal

Food Quality and Preference

Sponsors/Exhibitors

ACCE
ACCE
Campden
City of Gothenburg
Compusense

Eye-question
Fizz
Flavoractiv

Haystack
IFF
ipsos

isi

Institute for Sensory research

Leatherhead

MMR

new food

Noldus

Nordic Taste & Flavour Centre

P&G

PPL Insights

Q Research

Red Jade

SAM

sensonics
Sensenova
SIK
SIK
SensoStat

Takasago
The Aboslut Company
Tragon
Opinions
Opinions
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